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2020志邦家居家装!并肩同行,合力共赢新品发布会完美收官

日期:2020-03-30 11:58:33

2020志邦家居家装!并肩同行,合力共赢新品发布会完美收官

核心内容:电商直播代运营、直播带货、线上发布会直播、抖音代运营、广州活动方案策划、视觉设计、执行统筹、互动传播等


3月25日下午2点,志邦家居2020年家装新品发布会完美收官,Hu yanan, secretary general of housing decoration and parts industry branch of China building decoration association was invited、全国优秀装企、行业大咖,共同见证。

对志邦而言,这是一场具备特殊意义的新品发布会,作为志邦家居产品领域第一次以线上直播的方式,传Dizhibang home decoration products core advantages and supply security, and you outfit enterprises to seek new trends in home life.
01
山川异域,目标同心
发布会开始,我们迎来了志邦家居联合创始人、总裁许帮顺许总上台致辞,许总从宏观角度对疫后家装市场作了多维分析,并围绕当下用户需求变化,对企业自身提出了三点核心要求:1、打造终端设计领先,2、提升数字化运营能力,3、强化供应链及成This advantage, to the national cooperation outfit enterprise has the most guarantee.

The mountains and rivers are different, the goal is the same, xu always said, the extraordinary period, the more responsible, the more responsible enterprises need to condense your strength, play the industry self-discipline, only like, in the industry shuffle after the epidemic, to be in an undefeated position.


02
广州活动方案策划
用数据解读疫后家·装消费意向
作为本次发布会的特邀重磅嘉宾——中国建筑装饰协会住宅装饰装修和部品产业分会秘书长胡亚南女士,对疫后家装消费需求做出了大量的调研分析和数据解读,从市场环境到用户需求,从消费习惯到居住升级…
Hu said: the outbreak of the whole decoration market to slow down, but did not disappear, the pent-up demand in the future will be explosive growth, the installation enterprises only in the supply chain speed and delivery of the plate in advance planning layout, in order to better meet the outbreak after the explosive decoration demand growth.
广州活动方案策划
重新定义美好人居时代
随后,作为家居行业大师级人物,志邦家居总工程师刘国宏先生为我们带来关于《住宅功能布局、定制家具设计小趋势》的主题内容分享。
刘总从生活的角度,为我们深度剖析,在需求不断变化的“消费者时代”,如何重构人与、空间、家具之间的关系,通过“结构标准化、规格模数化、风格个性化”的设计理念,筑就美好人居时代;并提出建筑开发做好功能、装饰公司做靓风格、定制家具做爽收纳的核心结论。
04广州活动方案策划
高颜派、套系化、个性化
三大战略新品神秘揭晓
Then, for the conference is the most let a person look forward to the moment, zhibang household product research and development director Mr Xue-song yuan bring us new product release, before release, yuan always made significant analysis on the trend of the current consumption, and put forward "product series, the sample set is" development strategy, lead to better products for the user experience at the same time, also for enterprise to bring more choice.
袁总表示,在志邦,每一款新品的诞生,都不是凭空想象的设计,而是针对每一个用户个性化量身定制。
【歌剧魅影】
歌剧魅影酒柜
C位之作—歌剧魅影,以高颜值的外观、大师力荐的色彩组合应用,适合“全年龄段”消费人群,推荐作为终端店面的必上形象款。吸睛引流,它必是不二之选!
【摇滚芭比】
摇滚芭比厨房
Web celebrity new -- rock barbie, draw inspiration from Paris fashion show colors -- web celebrity grey/pink combination, better meet the aesthetic needs of the mainstream consumer groups after 90, as if the whole Victoria's secret show into the home, and fashion 0 distance contact.
【兰亭序】
兰亭序酒柜
年轻人的新中式—兰亭序,传承国学经典,汲取现代流行音乐美学,从色、材、型、艺四个维度创新设计,质优价美,让新中式不再是70后的专属,而是当下年轻人的时尚新选择!
Keep up with The Times
Construct a home outfit to endow with energy
最后,志邦家居营销渠道总监陈一男女士作总结发言,陈总从产品、设计、培训、服务、政策五大方面为合作装企提供赋能保障,期望通过相互之间、高效协同的合作方式,为广大客户提供更优质产品,更周到服务、更完备功能、更舒享空间、更智慧生活,共同实现人们对家的美好想象!
Vegetation tendrils, spring hills. Through the epidemic, we should be more shoulder to shoulder, do not pass this crisis under the enormous opportunity, jointly promote the home decoration industry sustained high speed development, believe, the future can be expected.


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